Wednesday 17 April 2013

Strategy for growth.


“Through wisdom is an house builded; and by understanding it is established: And by knowledge shall the chambers be filled with all precious and pleasant riches.                 Proverbs 24:3-4(KJV)

If your business is going to move from one generation to another, you must have a plan. For instance if you observe coca-cola or some other companies like them, they are always researching. It is also amazing that most of the malls in America play a particular music that makes you buy things. They studied and researched human behavior and produced songs and the environment that will create in you the desire to buy things even if you didn’t want to buy them.

The producers of some of these cereals in America, draw cartoon characters on them because they know that children will identify with some of these cartoon characters. So, as soon as that young child sees any of these cartoon characters he likes as he passes in the mall, he calls out to his or her mum to buy that particular cereal because they identify with that particular cartoon character on it. That’s a strategy from research and planning.

So, one of the ways you prepare for success is by research. Do you know your business? A young man was asked in an interview by a big firm to which he was sent to get a contract. They asked him, “Do you know your business?” The young man answered and began to talk about his business, his fire extinguisher, and what will happen even after you buy his fire extinguisher, saying that even the waste can be used in farms and gardens. Now what he developed was something that could be recycled to be a blessing to others. Therefore, he was able to maximize the opportunity he got from the owner of that firm having about five hundred hotels around the world. So, his research gave him an edge when the opportunity came.

Are you working on improving your product better than what exists in the market? Do something about improving on what you do, make it better than what already exists, because you have the mind of Christ.      

Prayer
Father I thank you for you have given me a sound mind and the wisdom of God is at work in me helping me to find out knowledge of witty inventions because an excellent spirit is in me. My ideas rule the world in Jesus Name. Amen. 

Further Study
Ecclesiastes 9:10, Romans 12:11.

Doing the word
Make a research that will help you improve on what you do.

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